Online press releases: 8 powerful reasons to keep using them

Joan Stewart writes an intereting article on online press releases...

(1) With all the focus on social media, you’re probably scampering to create new content for sites like EzineArticles.com, Facebook and Twitter.

You may be writing articles, creating tips lists, and offering quizzes.

That’s great. But don’t make the mistake of abandoning online press releases, which is all too easy to do when you’re consumed with posting every day to Facebook and Twitter.

Here are eight reasons why you should continue posting them to your website:

1. Optimized press releases pull in traffic.
Make sure you use relevant keywords in the headline and throughout the body copy. But don’t stuff the release with keywords, or that will be a red flag to the search engines. Take advantage of StomperNet’s excellent seven-day free email course on search engine optimization. Each lesson in “7 Deadly SEO Mistakes” takes just a few minutes to review.

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